Bergin Industry Report Special Broccoli Alert 10152013

Modified: October 15, 2013, 11:10 amCreated: October 15, 2013, 11:09 am

Due to the effects of the recent summer weather patterns, the current market conditions for
broccoli, cauliflower and iceberg lettuce have been significantly impacted. Iceberg and salad
items (containing iceberg) have been experiencing high cores, twisted and elongated mid-ribs,
and difficulty achieving minimum weights when packed. As a result, many growers are increasing
prices and some growers are suspending production of all products containing iceberg.
Please contact your respective Produce Alliance representative with any questions or concerns
you may have.